The Digital Signage Expert‘digital signage’ Archives
viscom Frankfurt 2010 impressions
viscom Frankfurt is over, and here are some of our first impressions! EDIT: And here is the moment when André Koitzsch, MDS Sales Director DACH, Baltics & Scandinavia, took over the prize! Pictures are taken from invidis.de website, pls see them at their source
Digital Signs and LED Tickers in Finance Trading Labs
Customer Overview Established in 1967, the University of Toronto Mississauga provides undergraduate and graduate studies and is the second largest division of the University of Toronto, Canada’s largest university. The university is set upon a park-like campus on the Credit River, approximately 33 kilometers west of Downtown Toronto. The [...]
Remarkable “The Wall” multitouch debuts in Copenhagen
With a price-tag of €200.000 per square meter, the new interactive digital signage installation “The Wall” must be one of the most expensive ones in Denmark. Copenhagen City Museum has this saturday (april 24th) opened a public interactive digital signage “museum”, allowing the public to view, touch and interact with thousand of years [...]
Case Study: Bentley University
Customer Overview Bentley University is one of the nation’s leading business schools, dedicated to preparing a new kind of business leader and one with the deep technical skills, the broad global perspective and the high ethical standards required to make a difference in an ever-changing world. As one of the first business schools in the [...]
AEON National Rollout in Japan
I just returned from a trip to Japan where I have seen parts of a national rollout of AEON, the leading supermarket and shopping malls operator. We believe the rollout was done with Scala software and all screens are connected with Minicom Digital Signage's DS Vision 3000 systems, allowing for full screen control over CAT5. Have a look at a [...]
What we can learn from traditional signage.
We all think and know we are doing a good job in our industry. We all think we know how to fill those screens in the most proper and revenue gaining way. But sometimes we cope with the difficulty of telling the message unless we all know less is more. Therefore I want to give you all a good tip; if you can’t find the right solution for you [...]
User generated content in digital signage. No one ever fully convinced me.
It is an often heard phenomenon these days to integrate UGC into the content programming of DS screens. I know, technical aspects aren’t an obstacle anymore. And I also know, some target groups are more than ready for it. But it still makes me shiver to open your bandwidth for everyone who wants to upload their own mobile-phone-shot-clips or [...]
FIFA, Cape Town and Digital Signage – All-in-one
Yes, we are talking about the draw for football World Cup, that will for the first time take place on the African continent. The ceremony was held yesterday, in Cape Town, and we were once again impressed by the way that FIFA uses contemporary technology at their high-profile events. This time, on the 4.600 square meters stage, they managed to [...]
Sometimes no screens at all is the best choice!
Sometimes digital signage in a store, hotel or restaurant is better to avoid. Sometimes it doesn’t boost the atmosphere but just tears it down. So, less is more is always the best, in terms of filling your screens with content but also in your choice whether you should place screens or you shouldn’t. The biggest mistake people make in our [...]
Digital Signage at Entertainment Venues – Julian Marley Example
Yet another example of not even analog, but non-digital stage. At Friday night, here in Switzerland, just before the snow, we had a pleasure of listening to one of the Royalties – Julian Marley. Music was great, atmosphere as well, but the stage was so disappointing. It was completely display-free zone. The only sign/scenography was the big [...]