The Digital Signage Expert‘James van Etten’ Archives
Embedding the Sales Person
In my newsletter of the 15th Feb. you will find a link: Digital signage revolution helps ‘revitalise the High Street’ - 90% industry professionals believe retail display technology can increase retail spending. For obvious reasons it did become the most clicked on link of the day. Since the beginning of the year these kinds of comments have [...]
Planes, Trains & Automobiles
Planes, Trains & Automobiles... Digital Signage Takes Transport - held 10th Feb. Attending these events reminds me so much of the days at Cornell. A congregation of wise-men and women agreeing to share knowledge to a hungry student body. The host Richard Cobbold comes across cool like the lead guitarist with the Stones. This Forum which begins [...]
The Genie is out of the bottle
Saturday 6, Feb., I sent out the link to a new movie called “Digital Nation”. This movie premiered on the 2nd of February this year by PBS Frontline. Purposely sent on Saturday, providing you an opportunity to screen the film in the more relaxed setting of your home. The result was that this “Special” received a record number of [...]
Why is Digital Signage taking-off?
This year’s ISE has proven what we discussed during seminars last year; the digital signage industry is rapidly maturing. Gone are the days of Double-Glazing like salesmen pounding the beat. Gone are the days of clueless IT vendors not seeing the potential. The heat is on. With ISE booking record numbers of visitors we can easily see that not [...]
Nielsen Confirms, Digital Signage does pay
As an industry we are constantly looking for approval and acceptance of what we do. Especially as this is a new territory with little on statistics to fall back and compare on. Since the SPAR reports that came out a few years ago, we have been infatuated with any positive news. The SPAR Report did indeed confirm that investment in a digital [...]
Comment: Healthcare Scheduler
Am looking at yesterday’s most popular article link in my newsletter. Selected by my readers because the click counter reading for it was the highest. As an editor I am always keen to know what you the public are interested in. The headline was “Amscreen launches healthcare scheduler”. There’s a lot behind that headline. They, Amscreen, [...]